In a post on ‘X’, Rahul praised the store’s business practices and its journey to becoming a ‘consumer powerhouse’.
New Delhi, January 9
“How do you take a legacy brand to a new generation and a new market?” It was the subject of a discussion between Congress leader Rahul Gandhi and the ‘young founders’ of the 100-year-old Keventers store at one of its outlets in Delhi, which Rahul Gandhi visited and even made cold coffee for some customers.
Rahul shared a video of this conversation on social media platform ‘X’ on Thursday during his recent visit to the store located in Patel Nagar area. He wrote in this tweet, “How do you take a legacy brand to a new generation and a new market? The young founders of Kventers recently shared some valuable insights with me.”
He further wrote, “Fair-fair businesses like Cavendish have fueled our economic growth for generations. We should do more to support them.”
Watch the video:
How do you shake up a legacy brand for a new generation and a new market?
The young founders of Keventers shared some valuable insights with me recently.
Play-fair businesses like Keventers have driven our economic growth for generations. We must do more to support them. pic.twitter.com/LSdiP8A9bQ
—Rahul Gandhi (@RahulGandhi) January 9, 2025
While interacting with the owners of Keventers, Gandhi was deeply involved in the fascinating journey of this eponymous start-up that seamlessly blends heritage with modern aspirations. Speaking to the co-founders, he revealed how the brand evolved from its pre-independence roots into a consumer powerhouse that today has more than 200 stores across 65 cities, offering customers popular milkshakes and sweets. go
Sharing the video on social media, the Congress said that for Lok Sabha Leader of Opposition Rahul Gandhi, this was not just a story about Kventers, but a symbol of how businesses committed to fairness and innovation shape India’s entrepreneurial spirit. give It said that Rahul is now meeting people with skills and speaking in favor of local entrepreneurs. They are emphasizing equal competition for all and encouraging local talent and entrepreneurship. -News-Patiala
